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Marketing Math · The 6 Numbers

The 6 Numbers
Snapshot

Enter what you know. See what your funnel is actually doing. Most operators are missing at least two — and that gap is data worth finding.

01 — Input Your Numbers
01 Monthly Marketing Spend
$
02 Leads Generated
03 Appointments Set
04 Appointments Run
05 Jobs Sold #
06 Revenue Sold $
$
Data Clarity
0 / 6
Hunt is upstream of the 6 Numbers. You read it through Cost Per Lead trends over time — when Hunt is healthy, CPL drifts down. This snapshot starts at Catch.
Catch
Lead Economics
Convert
Lead → Run Appt
Close
Appt → Sale
The Math
Whole Machine
Field → Funnel™ Read
Revenue You Already Paid For
The Money Sitting in Your Pipeline

What modest recovery looks like

Next Step
These numbers show what's possible.
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